A configurator that turns complexity into a checkout.
Rules-driven options, live pricing, 3D previews, and quotes generated in seconds.
Where teams get stuck without this.
These are the recurring patterns we hear on discovery calls — and the ones this solution is built to end.
Excel sheets, PDFs, human error.
Options that don't physically go together.
Days pass before the buyer sees a number.
Small orders eat sales time.
Every part built to production standard.
Rules, dependencies, exclusions, defaults.
Discounts, MOQs, freight, tax.
Instant preview of every choice.
Branded PDF + CRM record + payment link.
Non-engineers manage the catalogue.
SAP, NetSuite, Zoho, custom.
How we build it with you.
- Step 1Model the product
Options, rules, price levers, constraints.
- Step 2Design the flow
Guided, mobile-first, checkout-quality.
- Step 3Build
Config engine, previews, quotes, integrations.
- Step 4Migrate quotes
From current Excel/CPQ.
- Step 5Optimise
Reduce dropout at each step.
"Small orders now close themselves. Sales focuses on the big ones."
Yes — engineering-ready outputs with revision control.
What to know before you buy.
Encode product logic so sales doesn't have to.
A configurator is only as good as the rules behind it. Get the model right and everything else follows.
Define which options unlock or exclude others — e.g. motor A only fits chassis X and Y.
Enforce physical, legal, or commercial limits before the user reaches checkout.
Pre-select the most common configuration to reduce decision fatigue.
Show base price, option deltas, discounts, freight, and tax in real time.
Guide buyers through complexity.
A great configurator feels like a conversation, not a spreadsheet.
Show only the options relevant to choices already made. Hide the rest.
Update image, 3D model, or spec sheet instantly as options change.
Let users save configurations and send a link to stakeholders for approval.
Most B2B buyers configure on phones and tablets. Thumb-friendly taps, not dropdowns.
Let's scope your product configurator.
30-minute discovery call. No decks, no pitch — just a working plan for what to build and how it pays back.